TEST BANK for Business Communication: Process & Product 10th Edition by Mary Ellen Guffey & Dana Loe
1. Communication today generally flows one way—from companies to the
public.
a. True
*b. False
2. Today’s new communication technologies have made writing skills less
important than in the past.
a. True
*b. False
3. You are born with the abilities to read, listen, speak, and write
effectively.
a. True
*b. False
4. The 21st-century economy depends mainly on information and
knowledge.
*a. True
b. False
5. The knowledge culture of today's workplace can include factory
production employees.
*a. True
b. False
6. Flattened management hierarchies allow companies to react more
quickly to market changes.
*a. True
b. False
7. Diverse workforces are more likely to create the products that
consumers demand.
*a. True
b. False
8. The three primary business communication functions are to inform, to
persuade, and to entertain.
a. True
*b. False
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9. E-mail is rapidly becoming the preferred communication channel for
online customer service.
a. True
*b. False
10. One advantage of oral communication over written communication is
that oral communication can be more easily adjusted to the audience.
*a. True
b. False
11. External communication includes sharing ideas and messages with
superiors, coworkers, and subordinates.
a. True
*b. False
12. Maxwell is sending an e-mail message to the Securities and Exchange
Commission to ask about a specific Sarbanes-Oxley regulation. This is
an example of internal communication.
a. True
*b. False
13. According to media richness theory, face-to-face conversations are
the richest because they provide more helpful cues and allow for
immediate feedback.
*a. True
b. False
14. Social presence is greater in asynchronous communication (e-mail,
forum post) than in synchronous communication (live chat, IM).
a. True
*b. False
15. Information flows through formal communication channels in three
directions: downward, upward, and spiral.
a. True
*b. False
...
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1. Communication today generally flows one way—from companies to the
public.
a. True
*b. False
2. Today’s new communication technologies have made writing skills less
important than in the past.
a. True
*b. False
3. You are born with the abilities to read, listen, speak, and write
effectively.
a. True
*b. False
4. The 21st-century economy depends mainly on information and
knowledge.
*a. True
b. False
5. The knowledge culture of today's workplace can include factory
production employees.
*a. True
b. False
6. Flattened management hierarchies allow companies to react more
quickly to market changes.
*a. True
b. False
7. Diverse workforces are more likely to create the products that
consumers demand.
*a. True
b. False
8. The three primary business communication functions are to inform, to
persuade, and to entertain.
a. True
*b. False
For More Info: tbdotsm@gmail.com
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lOMoARcPSD|2935381
For More Info: tbdotsm@gmail.com
9. E-mail is rapidly becoming the preferred communication channel for
online customer service.
a. True
*b. False
10. One advantage of oral communication over written communication is
that oral communication can be more easily adjusted to the audience.
*a. True
b. False
11. External communication includes sharing ideas and messages with
superiors, coworkers, and subordinates.
a. True
*b. False
12. Maxwell is sending an e-mail message to the Securities and Exchange
Commission to ask about a specific Sarbanes-Oxley regulation. This is
an example of internal communication.
a. True
*b. False
13. According to media richness theory, face-to-face conversations are
the richest because they provide more helpful cues and allow for
immediate feedback.
*a. True
b. False
14. Social presence is greater in asynchronous communication (e-mail,
forum post) than in synchronous communication (live chat, IM).
a. True
*b. False
15. Information flows through formal communication channels in three
directions: downward, upward, and spiral.
a. True
*b. False
...
LINK ĐẶT MUA SÁCH ONLINE
LINK 3 - TÌM KIẾM SÁCH/TÀI LIỆU ONLINE (GIÁ ƯU ĐÃI NHẤT)
LINK 4 - TÌM KIẾM SÁCH/TÀI LIỆU ONLINE (GIÁ ƯU ĐÃI NHẤT)
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