ISSUES & STAKEHOLDER ANALYSIS (ACECOOK)



 I. Acecook Overview

Acecook is a food production company specializing in high-quality and nutritious instant products.  Acecook  Vietnam  was  established  on  15/12/1993   and  officially  came  into operation in 1995. As an FDI (Foreign direct investmentcompany), Acecook, after more than 20 years of operation, has become a food company in Vietnam's leading group with more than 11 factories, 7 sales branches with a system of more than 300 agents widely distributed across the country. In addition, Acecook Vietnam also cooperates to export products to more than 40 countries around the world, including countrieswith strict quality standards such as the US and Japan (Acecook Vietnam, Branch information).

Acecook Vietnam offers a wide range of products including instant noodles, vermicelli, porridge,  cooking oil soup powder, and sauces. In which, Acecook's main product line is instant  noodles  and  the  main  product  is  Hao  Hao  noodle,  accounting  for  60%  of  total revenue of Acecook[ CITATION Vie21 \l 1066 ]. Acecook is still the market leader with 35.4% market share in sales according to Retail Data statistics (cited in Lao Dong, 2021).

II. Stakeholders Analysis

Stakeholders can be inside or outside the organization. Internal stakeholders are those that have a direct relationship with the company. External stak eholders can be people who do not have a direct relationship but can influence or be influenced by company decisions and activities [ CITATION Jas21 \l 1066 ].


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 I. Acecook Overview

Acecook is a food production company specializing in high-quality and nutritious instant products.  Acecook  Vietnam  was  established  on  15/12/1993   and  officially  came  into operation in 1995. As an FDI (Foreign direct investmentcompany), Acecook, after more than 20 years of operation, has become a food company in Vietnam's leading group with more than 11 factories, 7 sales branches with a system of more than 300 agents widely distributed across the country. In addition, Acecook Vietnam also cooperates to export products to more than 40 countries around the world, including countrieswith strict quality standards such as the US and Japan (Acecook Vietnam, Branch information).

Acecook Vietnam offers a wide range of products including instant noodles, vermicelli, porridge,  cooking oil soup powder, and sauces. In which, Acecook's main product line is instant  noodles  and  the  main  product  is  Hao  Hao  noodle,  accounting  for  60%  of  total revenue of Acecook[ CITATION Vie21 \l 1066 ]. Acecook is still the market leader with 35.4% market share in sales according to Retail Data statistics (cited in Lao Dong, 2021).

II. Stakeholders Analysis

Stakeholders can be inside or outside the organization. Internal stakeholders are those that have a direct relationship with the company. External stak eholders can be people who do not have a direct relationship but can influence or be influenced by company decisions and activities [ CITATION Jas21 \l 1066 ].


LINK DOWNLOAD

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